What’s considered a good engagement rate?
At ITTIFY, we make sure that we work with influencers with an engagement rate of 1% to 3%.
Macro VS Micro Influencers
Before deciding on the category of influencer, you need to have an influencer marketing strategy.
4 Steps to Kickstart Your Influencer Marketing Campaign
Whenever brands go through their marketing plans for the year, there’s something they shouldn’t overlook – Influencer Marketing.
3 Simple Ways for Brands to Engage with Gen Z
How does it feel to grow up with the internet at your fingertips? That’s something you got to ask Gen Z, the true digital natives.